Forbes: How Violet Grey Is Incubating The Next Generation Of Global Beauty Brands
At a time when beauty launches are constant and attention is scarce, Violet Grey is doubling down on something more powerful than scale: curation.
At a time when beauty launches are constant and attention is scarce, Violet Grey is doubling down on something more powerful than scale: curation.
Cassandra Grey has teamed up with private equity investor Sherif Guirgis to re-acquire the beauty retailer she founded in 2012.